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Client: Maiden Home

Project type

Direct mail keepsake invitation for Maiden Home’s flagship opening in NYC.

Creative direction and concepts for Maiden Home’s inaugural flagship opening in NYC’s Meatpacking District. Designed on collectible postcards enveloped in frosted vellum with hand-sketched illustrations of their upcoming Fall Collection.

Designed in New York and handcrafted by artisans, Maiden Home offers bespoke furniture crafted from high-end materials. The concept begins in their New York studio, where each piece is designed to be high in comfort and rich in detail, then handmade to order by artisans specialized in sculpting, woodworking, tailoring, and upholstery techniques passed down through generations.

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